The Whitehat Blog

How to Attract Clients to Your Website

INTRODUCTION Whereas some companies take marketing seriously, others still make decisions on how to market based on chance. More resources need to be invested in marketing.
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Inbound marketing strategy: How SEO and pillar pages really work

Most people don't really understand Search Engine Optimisation [SEO]
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Inbound Marketing Strategy: How to Align Sales and Marketing Teams

Hubspot User Group Meeting Meeting March 2018 - London HUG
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Posts by Topic
SEO

4 Of The UK's Best Digital Marketing Agencies (& One Bonus Agency)

From optimising pay per click ads to understanding the user experience of your website, knowing what metrics to analyse and what marketing strategies to employ requires expertise an average business usually falls short of. Digital marketing [...]

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inbound marketing agency

Brian Halligan Talk - London HUG | Whitehat SEO

This is a transcript of the talk at the HubSpot User Group(HUG) meeting in June 2019 by Clwyd Probert, CEO of Whitehat an Inbound Marketing Agency in London.

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PPC Management

13 Best PPC Bid And Campaign Management Tools [2019 UPDATE]

Introduction If you are planning to promote and market your business online, you just cannot avoid using pay-per-click (PPC) advertising. Google, with its AdWords product, enjoys the lion's share in paid online advertising, but managing PPC bids can [...]

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Brand Marketing

The Neuroscience of Big Brands | Brand Marketing Guidelines

Hubspot User Group Meeting February 2019 - London HUG

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video marketing

2019 Video In Business Benchmarks

Breaking Down the Vidyard 2019 Benchmark Report for B2B Video Content It's here! The Vidyard 2019 Benchmark Report has been an invaluable source of video content statistics over the last few years. This year's edition gives some incredible insights [...]

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Google AdWords

The Ultimate Guide to Retargeting: How to Win With Second Chance Conversions

You can build the most beautiful, smooth, and branded landing page ever. And, you can have an incredible website with the most intuitive, easy-to-use user interface. But, here's the thing. You're not going to convert everyone. In fact, you're only [...]

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inbound sales

How To Build A Standardised Sales Process

  This is a transcript of the talk at the HubSpot User Group (The London HUG) meeting in April 2019 by Brian Sexton a Principal Channel Account Manager at HubSpot in Dublin.

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Inbound Marketing

WordPress vs HubSpot How To Choose a CMS

Trying to decide which content management system to use? It's a tough choice. With the market saturated in CMS options (e.g., WordPress, HubSpot, Drupal, Joomla, etc.) picking the right one can seem daunting. After all, the CMS you choose is going [...]

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inbound marketing agency

The Ultimate Guide to Digital Marketing Agencies: What Do They Do?

If you run a business, you've probably heard of digital marketing agencies before. But, what exactly do they do? Sure, digital marketing agencies, well, market your brand, but what does that consist of?

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About Whitehat Inbound

“White hat search engine optimizers improve the usability of a website, help create great content, or make sites faster, which is good for both users and search engines.” - Matt Cutts, Google Engineer

 

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Copy the code below and paste it in place of the code in the stylesheet in order to make these changes affect all your pages.

{% set baseFontFamily = "Open Sans" %} /* Add the font family you wish to use. You may need to import it above. */

{% set headerFontFamily = "Open Sans" %} /* This affects only headers on the site. Add the font family you wish to use. You may need to import it above. */

{% color "melody" color="#8bc541", export_to_template_context=True %} /* change your site's color here */

{% color "harmony" color="#209fd9", export_to_template_context=True %} /* change your site's secondary color here */

 

{% set topHeaderColor = "209fd9" %} /* This color is solely used on the top bar of the website. */

{% set textColor = "#565656" %} /* This sets the universal color of dark text on the site */

{% set pageCenter = "1100px" %} /* This sets the width of the website */

{% set headerType = "fixed" %} /* To make this a fixed header, change the value to "fixed" - otherwise, set it to "static" */

{% set lightGreyColor = "#f7f7f7" %} /* This affects all grey background sections */

{% set baseFontWeight = "normal" %} /* More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set headerFontWeight = "normal" %} /* For Headers; More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set ctaImagePadding = "" %} /* If your image is not to sit on the bottom of the frame, change this value to "100px", otherwise keep it at 0 */

{% set buttonRadius = "0" %} /* "0" for square edges, "10px" for rounded edges, "40px" for pill shape; This will change all buttons */

After you have updated your stylesheet, make sure you turn this module off