The Whitehat Blog

How to Attract Clients to Your Website

INTRODUCTION Whereas some companies take marketing seriously, others still make decisions on how to market based on chance. More resources need to be invested in marketing.
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Inbound marketing strategy: How SEO and pillar pages really work

Most people don't really understand Search Engine Optimisation [SEO]
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Inbound Marketing Strategy: How to Align Sales and Marketing Teams

Hubspot User Group Meeting Meeting March 2018 - London HUG
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Posts by Topic
Social Media Marketing

Social Media Marketing Strategy

My name is Ketna Mistry. I'm a Social Media strategist. Now there are definitely some parallels that we can draw from everything that we've just heard to what Social Media is all about. I am going to speak to you about Social Media strategy.

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Social Media Marketing

Improving Client Communication With Integrated Telephony

Matt Cowell from Circle Loop talks about how integrated telephony can improve client communications. Matt covers systems integration with the HubSpot CRM and sales team efficiency.

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Info Articles

3 Great Inbound Marketing and Networking Tips for Introverts

  Business Networking We used to just call it ‘meeting people’, but in this increasingly connected business world we all live in, it’s become known as networking. Having a time to meet potential new business contacts, partners or suppliers can [...]

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Reputation Marketing

Establish an Optimal Marketing Budget for Your Business

Establish an Optimal Marketing Budget for Your Business with Our Pro Consultation Services Developing a dynamic and cohesive marketing strategy has become essential for you if you want to profit in today’s competitive marketplace. Online marketing [...]

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Info Articles

4 Myths of Social Media Marketing

Social media. Where would we be without it? It might seem like it’s been around forever, but in just a few short years, it has changed the way we live personally and professionally. It has changed how we connect, how we share and how we keep in [...]

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Info Articles

Inbound Marketing: DELIGHT - Smart Text

We’re nearly there! This is the penultimate blog in our journey through the inbound marketing methodology. As the ‘Delight’ segment comes to a close, we’re going to take a look at smart text, sometimes referred to as smart content. In our last blog, [...]

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Infrographics

Grow Your Business With A Successful SEO Campaign

  Many marketers get stuck with the technical aspects of SEO that they tend to overlook the most factors that make websites worthy of Google’s nod, as well as the users’ thumbs up. Creating useful content and great user experience for your target [...]

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Info Articles

Inbound Marketing DELIGHT - Smart Calls-to-Action

  The end is nigh! Don’t worry, it’s not a premonition about the end of the world, but fair warning that we’re approaching the end of our journey through the inbound marketing methodology. As we continue to look at the ‘Delight’ segment, we’ve [...]

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Info Articles

Social Media Spotlight: Twitter Inbound Marketing

When was the last time you heard the word “tweet” referenced to a bird? These days, tweeting is mostly done by humans in a record 340 million times a day, all thanks to a nifty little website – and now mobile app – called Twitter. The influence of [...]

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“White hat search engine optimizers improve the usability of a website, help create great content, or make sites faster, which is good for both users and search engines.” - Matt Cutts, Google Engineer

 

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Copy the code below and paste it in place of the code in the stylesheet in order to make these changes affect all your pages.

{% set baseFontFamily = "Open Sans" %} /* Add the font family you wish to use. You may need to import it above. */

{% set headerFontFamily = "Open Sans" %} /* This affects only headers on the site. Add the font family you wish to use. You may need to import it above. */

{% color "melody" color="#8bc541", export_to_template_context=True %} /* change your site's color here */

{% color "harmony" color="#209fd9", export_to_template_context=True %} /* change your site's secondary color here */

 

{% set topHeaderColor = "209fd9" %} /* This color is solely used on the top bar of the website. */

{% set textColor = "#565656" %} /* This sets the universal color of dark text on the site */

{% set pageCenter = "1100px" %} /* This sets the width of the website */

{% set headerType = "fixed" %} /* To make this a fixed header, change the value to "fixed" - otherwise, set it to "static" */

{% set lightGreyColor = "#f7f7f7" %} /* This affects all grey background sections */

{% set baseFontWeight = "normal" %} /* More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set headerFontWeight = "normal" %} /* For Headers; More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set ctaImagePadding = "" %} /* If your image is not to sit on the bottom of the frame, change this value to "100px", otherwise keep it at 0 */

{% set buttonRadius = "0" %} /* "0" for square edges, "10px" for rounded edges, "40px" for pill shape; This will change all buttons */

After you have updated your stylesheet, make sure you turn this module off