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Go Beyond Local Search: [Infographic] - Local SEO

Is Your Local Business Invisible Online? Discover Local Buzz! [Infographic] More and more consumers are using the Internet to search for products and services in their area. Sadly, local businesses are struggling to keep up with the trend. They are [...]

Establish an Optimal Marketing Budget for Your Business

Developing a dynamic and cohesive marketing strategy has become essential for you if you want to profit in today’s competitive marketplace. Online marketing introduces and promotes products and services to your potential customers. Without the [...]

Online Marketing Agency Services Scorecard [Infographic]

How to Evaluate Your Online Marketing Company [Infographic] Business owners nowadays understand the importance of working with an online marketing agency or trusted marketing consultant. London business owners won’t need to learn the technical [...]

Take Your Brand Seriously: Why You Need to Optimize Your Brand

Having a brand is beyond having a name, term, sign, symbol or design, or a combination of these to identify products and services and to differentiate them from others. Having a brand means having a set of values or associations that your target [...]

New Domain Names Make Restaurants Easier to Find on Google Places U.K.

As of late June, 2012, there are over 57 million people in the United Kingdom (at precisely 83.6% of its overall population) who use the Internet to keep abreast of current events, stay in touch with friends and colleagues, and even look up [...]

Saving Google Places in the U.K. from Lies: Reporting Fake Listings

Not even Google Maps is safe from spam, at least before Google released a patch. According to security consultant Bryan Seele, messing with the name of a business prior to the patch was easy (though he refused to go into detail). It’s a worrisome [...]

How To Build, Protect & Promote Your Online Reputation

Our my goal over the next series of articles is to teach you 'step-by-step' how to dominate your market online. At White Hat we are the experts in local online marketing. The proprietary system and marketing strategies I'm going to be giving you [...]

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